Barcode Printer Market Size, Regional Outlook, Competitive Strategies and Forecasts, 2018 To 2026

Barcode represents data which is machine readable and gives information about the physical object to which it is attached. Barcode symbol is in the form of white spaces and black parallel lines, which has width and spacing in between them. There are various types of barcode among which Universal Product Codes (UPC), code128, and code 39 are the most popular types of barcode across the globe. Barcode printer is a computer operated device used to print the barcode labels on physical objects. They have high speed and power, which enhances its quality and provides durability so that it is possible to use it in any environment.

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Driving factors for Barcode Printer market

Barcode printer has applications in manufacturing, transportation and logistics, retail, and shipping. These printers have large paper capacities and operate faster as compared to other conventional printer, which has led to increase in demand for barcode printer. In healthcare sector, safety of patients and high quality services is the major focus of many hospitals services for which barcode printer technology provides adequate services. Furthermore, barcode printers are used in blood bank and pharmacy labeling, which is fueling growth of the barcode printer market in hospitals. Furthermore, it reduces medical errors, as it identifies the medications at unit dose level for dispensing.

The adoption of barcode printers in manufacturing operations has witnessed considerable increase to get more assistance to track the products’ progress and to provide assembly as well as warehouse instructions. In manufacturing facilities, especially conveyors, barcodes detect route of the product line on a conveyor to receive the further integrations of components.

Mobile barcode printers are portable and provide high quality receipts. Furthermore, these barcode printers are connected to computer or smart devices by using wireless technology such as Bluetooth or Wi-Fi, which is propelling demand for mobile barcode printer technology.

Radio Frequency Identification (RFID) technology is similar to barcode technology. However, it does not requires label to read. Furthermore, it is more efficient and secure as compared to barcode printer, which is propelling demand for RFID technology over barcode printer technology, in turn inhibiting growth of barcode printer market. Moreover, barcode printers are not compatible with many operating systems, which reduces their operational efficiency, in turn restraining barcode printer market growth.

Regional Analysis of Barcode Printer Market

North America and Europe contribute the largest market share in barcode printer technology and are matured markets as consumers are aware regarding use of barcode printers for various applications in industries, such as healthcare, transportation, and logistics.

Asia Pacific is expected to witness fastest growth in barcode printer market during the forecast period. Growth in retail, manufacturing, and transportation infrastructure industry in countries such as India, China, and others leads to increasing use of barcode printer. For instance, as per India Brand Equity Foundation manufacturing sector in India was estimated to have witnessed growth of 4.34% between FY 2012 to 2018 and is expected to contribute around US$ 388.01 billion in 2017-18. Another major reason for growth of barcode printer technology in this region is increasing use of advanced technologies in industries.

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 Key Players in Barcode Printer Market

Major key players operating in the barcode printer market include Zebra Technologies (U.S.), Toshiba Tec corporation (Japan), Avery Dennison, Honeywell Scanning & Mobility, SATO Holdings Corporation(Japan), Oki Electric Industry Co. Ltd., Printek Inc., Printronix, Dascom printer, Seiko Epson Corporation, Godex International Co. Ltd, and Avery Dennison.